Advertisement v/s Public Relation.
Advertising vs Public Relations Media Relations , Healthcare Public Relation s, Entertainment PR firms , Healthcare Public Relations , Communication Agency are all necessary for the survival of a business. Both advertising and PR help build brands and communicate with target audiences. The most basic difference between them is that advertising space is paid while public relations results are earned through providing the media with information in the form of press releases and pitches. Now let’s get down to the nitty-gritty, and explore some of the other factors that make these two marketing avenues very different:- Target: While companies and organizations are creating advertisements that primarily target potential customers, PR professionals are hoping to cast a wider net. Publics targeted through PR can be internal or external. They can include employees, investors, customers, the media, legislators, and many more. Goals & Objectives: Public relations helps build...